UI/UX Design
Veto
We created a campaign website structured to help visitors move between policy information, events, volunteer opportunities, endorsements, campaign information, and contribution options without losing the central campaign narrative. The current site presents itself as an independent Senate campaign and organizes content around issues including healthcare, the economy, housing, education, climate and water, and democracy.
View Live Website
Client
Veto
Industry
Political Campaign
Timeline
7 Days
Year
2026
Project Overview
Bringing a large campaign ecosystem into one navigable experience
The Veto experience brings different paths together in one structured site, with dedicated sections for campaign priorities, upcoming events, volunteer participation, endorsements, and donations.
The website needed to accommodate many types of campaign information without allowing one action to obscure the others.
- 01
Organize policy, campaign biography, events, participation, endorsements, and contribution content clearly.
- 02
Give users multiple ways to engage based on their reason for visiting.
- 03
Maintain a coherent visual and content hierarchy across a long-form campaign experience.
A modular campaign website that separates major visitor intents into recognizable sections.
- 01
Upcoming events give visitors direct access to campaign appearances and RSVP paths.
- 02
Volunteer options divide participation into activities such as canvassing, phone banking, events, and other forms of involvement.
- 03
Policy priorities, endorsements, campaign information, and donation content each receive distinct visual sections so users can move directly to the information they want.
Gallery
A closer look
Our Process
Structuring a complex campaign around clear visitor paths
Content Architecture
Separated campaign information into policy, events, participation, background, endorsements, and contribution paths.
User Flow Design
Mapped different visitor intents so information and actions remain accessible throughout the experience.
Interface Design
Developed a consistent visual system capable of supporting editorial content, forms, event information, and calls to action.
Responsive Development
Translated the long-form campaign experience across desktop and mobile layouts.
Key Features
What we built
Issue Architecture
Major policy topics are grouped into dedicated priority areas so visitors can scan the campaign's stated positions by subject.
Events Experience
Upcoming campaign activities combine dates, event type, venue information, and RSVP pathways.
Volunteer Journey
A structured participation form lets visitors indicate different areas of interest.
Contribution Experience
The site includes recurring and one-time contribution options alongside campaign disclosures and other participation paths.
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